Even if you have never been involved in eCommerce before, you have probably heard about Shopify. This is quite logical because Shopify is one of the best eCommerce platforms in the world used by thousands of store owners. What’s interesting is that this platform has proven to be very effective in the field of social selling too. Without any hassles, a Shopify store can be integrated into the most used social media platforms including Facebook. In other words, you will use Facebook as a lucrative sales channel for your existing Shopify store.
So, Shopify lets you sell the products you’ve listed on your Shopify store directly on Facebook. This gives you an opportunity to get better sales conversations from the followers. The reason is simple – they won’t have to leave Facebook and look for your website to purchase goods. They can do this directly from the network.
Before we show you how to start selling on Facebook with Shopify, we should mention that having a solid social media plan and strategy is a must. Without a plan, you won’t be able to reap all the benefits of this type of sales. One of the most important things that you should take into account while building the plan is the characteristics of the potential and existing buyers. The good news is that Facebook is one of the networks that have all categories of users – old, young, male, female, people from all over the world are using Facebook. Now, let’s see how you can sell things on Facebook with Shopify.
If you want to sell products on the world’s most popular social media platform you have to enable the sales channel. After that, you should connect the account and choose the page where you want to offer your products. Keep in mind that the sales channel on Facebook switches the Facebook Store app for Shopify in case you’ve used them before.
When you connect the Facebook page, Facebook will verify the Shopify account. Go to the products page and make the products visible on Facebook. After that, activate the Shop tab for the Facebook page. This is the place where your products will be showcased. Choose whether buyers can check out on Facebook or they will have to go to your Shopify store to finish the process.
We hope that this blog post will help you understand how to start selling items on Facebook with Shopify.
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